INTERNET MARKETING MANAGEMENT Assignment , Written report Essay

INTERNET MARKETING MANAGEMENT Assignment , Written report - Essay ExampleA good website is made-up on AIDA model. A means, it attracts the consumer. I means it creates interest. D means it buoys the consumers desire for the product. Finally the A means that it leads to consumer into an action i-e get the product. await Engine Marketing (SEM), which is marketing a website online via search engines, each by improving the sites natural (organic) ranking through search engine optimization (SEO), buying pay-per-click (PPC) ads or purchasing pay-for-inclusion (PFI) listings in website directories, which are similar to offline yellow page listings.Email marketing, which is a method of distributing information about a product or service or for soliciting feedback from customers about a product or service through Email. Email addresses of customers and prospective customers may be collected or purchased. various(a) methods are used, such as the regular distribution of newsletters or mass m ailing of offers related to the companys product or services. Email marketing is essentially the online combining weight of direct mail marketing.Blog marketing, which is the act of posting comments, expressing opinions or making announcements in a discussion forum and dope be accomplished either by hosting your own blog or by posting comments and/or URLs in other blogs related to your product or service online Article marketing, which involves piece articles related to your business and having them published online on syndicated article sites. These articles then have a tendency to spread around the Internet since the article services sanction re-publication provided that all of the links in the article are maintained. Article marketing can result in a traffic boost for your website, and the distribution of syndicated articles can promote your brand to a wide audience.With the passing of time internet marketing is gaining a lot of popularity day-by-day due to its unique feature Cost-Effective Its precise cheap to set up a site and very little money is needed to maintain it once it has been set upNowadays each business is going global. The first step to go global is showing your product to the World and internet is the cheapest and reliable way to advertise your product.Ecommerce has resulted in ontogenesis in sales for various businesses due to online sales. This encourages the businesses to develop their websites.Internet is a way of obtaining market research data. Websites are used for marketing research and satiate that help businesses develop new products.Websites for comparisons and evaluationsLets look at the marketing management techniques adopted by Amazon.com